2019 SWM SM 500 R

New MotorcyclesSuperMoto
MSRP

$8,495

In-House Discount
- $500
After Discount

$7,995

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Motorcycles
FINANCING AVAILABLE
"ITALIAN-MADE SUPERMOTO"
  • European quality, style, performance and engineering at affordable pricing: thousands less than our competitors offering similar product.  Come take a look – you won’t believe the quality and value.
  • Fully DOT/EPA/CARB compliant and street-legal in all 50 states!
  • One-year limited manufacturer’s warranty.

About the Brand:
SWM has re-emerged as a result of a partnership between Ampelio Macchi and Daxing Gong:

  • Macchi previously worked as the Technical Manager for Cagiva, Aprilia and Husqvarna, where he obtained 51 world titles (46 with Husky, 5 with Aprilia). 
  • Gong is a successful Chinese businessman and head of the Shineray Group, which is a large-scale manufacturer of two and four-wheel vehicles and industrial products in China.
  • The majority of SWM personnel are ex-Husqvarna staff who previously worked under Macchi.

In the early 70s, the Italian 4-stroke bikes started to struggle competing against the more powerful foreign 2-strokes, so two riders/friends with the same passion for off-road decided to build their own motorcycle, establishing SWM (Speedy Working Motors).  Three models were created with 50, 100, and 125cc Sachs engines that conquered many prestigious spots, impressing the audience with their technical features.  Despite these successes, SWM faltered in the early 80s and suffered liquidation in 1983.

The story then shifts to 1987 when Cagiva purchased the motorcycle division of Husqvarna from its Swedish owners and transferred production to its factory in Varese, Italy.  Cagiva bought the MV Agusta brand in 1991 and years later changed the name of the parent company to MV Agusta Motor S.p.A.  The next twist came in 2007 when BMW bought Husqvarna from MV as part of its plan to tackle the off-road market.  The Germans originally intended to operate Husky independently, and for one year after the purchase BMW produced the motorcycles and engines already developed by MV Agusta while internally engineering its own products.  BMW also financed the construction of a new factory in Biandronno, Italy (Lake Varese).  Several new Husqvarnas were developed, but BMW eventually had a change of heart about the off-road market and off-loaded the historic brand to Pierer Industrie AG, headed by KTM CEO Stefan Pierer, in January 2013.  The Austrian was interested in the Husqvarna name and its dealer base, but had no need for Husqvarna’s four-year-old factory, nor for the older models in Husky’s lineup.

So there sat a modern moto factory and a trained workforce, including famed engineer Ampelio Macchi.  Enter the Shineray Group, which purchased the new factory and the rights to manufacture pre-BMW Husqvarna models. 

  • Even though these bikes have red valve covers, they have no relationship with the BMW-designed engines.  The current engines have been updated by Macchi, including EFI.
  • To keep costs down, non-critical parts (like plastics, levers, seats and engine cases) are sourced from China, but all SWM motorcycles and engines are “manufactured, assembled and produced internally” in Italy.